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New Year New Beginnings January 2023

Bralorne Adventure Lodge | Blake Jorgenson
Industry Update

CEO Message

Happy New Year – a tiding of new beginnings and fresh starts that has echoed in every call, meeting and ‘bump’ into in the last weeks. On behalf of the Cariboo Chilcotin Coast board of directors and team I hope that your ‘happy new year’ is one of positive progress and peaceful moments. As our holiday time of reflection ends and you are kicking into gear full of ideas and resolutions at home, your CCC team is looking towards future ways to support our industry through your business, community and events

.I am pleased to share that the regional MRDT renewal has been approved! Beginning in May 2023 the CCC marketing collective welcomes the City of Quesnel and District of Wells, and the accommodations located there, as new MRDT collectors! Watch for news calling for new marketing committee representatives as we begin our next marketing chapter and power up for positive recovery. Engagement programs, such as community applications, consumer show applications and cooperative marketing initiatives will be posted shortly. The current marketing committee is meeting in early January to kick start a new direction.

The development team is also gearing up for a new chapter. We are advancing regional sustainability, with guidance from the Regional Sustainability Committee and Biosphere Certification, there are new funded tools to assist your business with audits, planning and early implementation! On the Destination front work on understanding the impact and potential of trails to tourism continues with an eye on a new regional tourism trails strategy in our future under the direction of the Regional Destination Development Committee. Our emergency team is preparing for the unknown seasons ahead and seeking new tools to support your businesses as part of the provincial tourism emergency team.

Your board of directors is meeting in February to tackle key issues for our region and will be announcing some dates that we hope to be in your community very soon. Please continue to engage with the team and send your questions and feedback.

Here’s to a prosperous and peaceful 2023 for all!

Land Without Limits Updates Booking engine

 

The updates to the CCCTMA Booking Referral system are now in place on book.landwithoutlimits.com

We are excited to share that our partner, RootRez, has added a Book Direct feature for all unconnected properties. This is a positive step as we strive to market all our businesses and support a transition to digital readiness!

REMINDER to update your listing for 2023 and let us know of any special offers we can feature.

Your Input is Needed

Help to Shape Flourishing Business Strategy Tools and Resources for Canada’s Tourism Industry

The Tourism Industry Association of Canada (TIAC) is undertaking an exciting project to co-create flourishing business strategy tools and resources for the Canadian tourism industry. This important work is being facilitated by Bannikin Travel & Tourism in collaboration with Edward James Consulting. The project, which forms part of TIAC’s Sustainability Program, is being supported by the Government of Canada’s Tourism Relief Fund.

A key component of the project is to gather insight, input, and feedback directly from small-to-medium sized tourism businesses and organizations. If you are the owner/operator of a tourism business or a senior executive/manager at a tourism organization, your perspective and experience are extremely valuable to us. As such, we would like to invite you to participate in an online survey.

The purpose of this survey is to better understand current business models for, and strategy methods/materials used by Canadian tourism SMEs. The online questionnaire being used to collect feedback is comprised of 30 questions related to your organizational structure, your operations today, and your perspective on the next 3-5 years. You can use the below link to access the online questionnaire, which should take approximately 30 minutes to complete and will be open from Monday 9 January 2023 until EOB Monday 23 January 2023.

English: https://www.surveymonkey.com/r/TIACFBC-IQ

BC’s First Coastal Marine Strategy

Seeking Public Feedback on BC’s First Coastal Marine Strategy British Columbians are invited to provide input on BC’s first coastal marine strategy being developed in partnership with First Nations, whose historic knowledge and experience in…

Funding

Funding for rail safety engagement

Transport Canada has announced a new funding program that will support Indigenous and local communities to participate in rail safety initiatives. The call for proposals closes February 16, 2023, with the intent to have contribution agreements in …

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Community Services Recovery Fund

Applications due February 21, 2023 at 5 pm PST The Community Services Recovery Fund is a one-time, $400 million investment, by the Government of Canada, to help charities and non-profits adapt and modernize. This investment will strengthen the…

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Successful Funding Projects Cariboo Chilcotin Coast Region

On December 13, 2022 the Honourable Harjit S. Sajjan, Minister of International Development and Minister responsible for the Pacific Economic Development Agency of Canada (PacifiCan), announced over $2.4 million in PacifiCan funding for ten projects throughout Northern B.C. This includes over $1.1 million for three projects funded through the Canada Community Revitalization Fund and almost $1.3 million for seven projects funded through the Tourism Relief Fund.

The projects announced in the Cariboo Chilcotin Coast region include:

Canada Community Revitalization Fund

108 Golf Resort
$99,999
Funding will go towards upgrading and expanding resort facilities such as snowmobile and ski trails and RV campgrounds.

The Barkerville Heritage Trust
$62,000
Funding will go towards developing ten virtual heritage walking tours for exploring the community of Wells and the National Historic Site of Barkerville.

Wettstone Guest Ranch
$99,999
Funding will help build a new on-site lodge for workers and guests staying at the Wettstone Ranch in Lone Butte.

Canada Community Revitalization Fund

Quesnel Curling Club
$134,800
Funding will be used to replace the roof of the Quesnel Curling Centre to improve the integrity of the building and ensure the club remains an active gathering place for the community.

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Full of Heart in Cariboo Chilcotin Coast

Learn more about the amazing people who call our region home, what fills their hearts and why tourism matters with the Full of Heart stories. A series of new features has been added as we continue to share your stories, your way.

Alison Duddy – Full of Heart in Quesnel

Born and raised in Quesnel, Alison loves the open, natural spaces and beauty of where she lives. But it is the supportive people here that makes Quesnel a truly special place to be. “The people make this place. So many awesome examples of people…

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ITBC Spark Program

ITBC ~ SPARK Program Apply by January 18 2023

Whether you are an individual, a start-up or an established small business or non-profit organization, there can be many challenges and barriers to bringing a new tourism idea, experience or partnership to fruition. Program will match selected…

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Resources

Why You Need a ‘Taking Care of Business’ Membership

Taking Care of Business is a membership platform providing professional support to businesses, not-for-profits and individuals exploring entrepreneurship throughout British Columbia. Your membership includes, valuable resources, training opportunities and one-on-one professional support through your local Community Futures office.

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Upcoming Trade Shows & Conferences

BCHA SUMMIT

WHO BC’s accommodation community | owners, operators, managers, emerging leaders, department heads, stakeholders, government officials, accommodation suppliers, and vendors. WHAT WHEN WHERE WHY

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BC Sportsmen’s Show | March 3 – 5, 2023 | Abbotsford

trusted in the market with over three decades of success and brand recognition – you won’t find a better chance to meet with a captive audience of fishing, boating, hunting and outdoors enthusiasts.

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March 4 & 5 | 2023 – Vancouver Visitors – The Outdoor

OVER 250 EXHIBITORS offering the latest camping gear, paddle sports, outdoor clothing, scuba diving & ultimate adventure travel destinations!

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In The News

Ski club breaks ground on new lodge

In August, Williams Lake Cross Country Ski Club (WLCCSC) broke ground on their highly-anticipated new ski lodge at the Bull Mountain Ski Area north of Williams Lake. First identified as a top priority in the WLCCSC’s 2016-2020 five-year plan, the

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